A paid search agency moving the metrics that matter

Need a Google Ads agency you can count on for real, measurable results? Any agency can get you clicks. We plan to bring you business.

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Searcht Google Ads Agency

Hit your targets with a better paid search strategy

Get results quickly

Boost brand visibility

Reach ideal customers

Unlock valuable insights

For growth-driven brands, SEO and SEM are essential to a winning search strategy.

Paid search helps you build your brand, test high-intent keywords, and drive fast results—all while you build momentum with organic SEO.

The challenge is that evolving platforms and rising CPCs mean paid search isn’t as straightforward as it used to be. If you’re looking for a strategic partner to help you navigate the complexities of paid search and maximise ROAS, you’ll love working with Searcht.

 

Jac and Quentin - Searcht Agency

YOUR PAID ADS AGENCY

Start with strategy. Start with Searcht.

Searcht is a small (but mighty) search agency based in Brisbane, Australia. We work with brands across a range of industries, including some you’ve probably heard of—or seen in ads—like SkinKandy and Demi International.

We’re mostly quiet achievers who love to kick goals behind the scenes. But we’ve been recognised for our work, too. Searcht was a Finalist in the APAC 2024 Search Awards and we’re ranked on Semrush and Clutch as one of the top SEO & SEM companies in Australia.

Rest assured: your paid ads strategy is in good hands with us.

We’re here for your success

Google Ads performance underwhelming? You don’t have to stay loyal to an agency that isn’t delivering results. If you’re not getting the quality leads, sales and ROI you expect, look for an agency that’s proactive and performance-driven.

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Searcht PPC Awards

You get real growth:

  • Beyond the vanity metrics
  • Focused on results that grow your business
  • More qualified leads, lower CPC and higher ROAS

You bank more value:

  • Collaboration you won’t find at bigger agencies
  • A hands-on team with you every step of the way
  • Flexible retainers, built to adapt

You gain a partner:

  • With specialised expertise in paid ads
  • To solve problems and unlock new opportunities
  • Invested in your success

“Searcht has been an instrumental partner in SkinKandy's meteoric rise. They've driven enormous growth at a local store level with improvements seen across our whole portfolio of stores nationwide. They've reduced our CPA by two thirds and we have seen our ROAS improve significantly. The investment we have made with Searcht has paid back 20x what we put in, they are worth every cent. There is no doubt their role in us becoming the world's largest piercing retailer is significant, meaningful, and worthwhile.”

Jed Carey

Former Global Head of Marketing, SkinKandy

  • 800% ROAS boost
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How we help

If your account is a mess, you can forget long-term success. That's why Searcht makes sure you're set up properly right from the start. This includes choosing the right campaigns for your industry, goals and budget—whether you want to drive eCommerce sales, generate high-quality leads, or build brand awareness.

eCommerce objectives

Paid ad campaigns can be a major driver of traffic and revenue for your eCommerce brand. Guided by your goals, strategy, and budget, we’ll recommend the campaign types best suited to deliver results, such as:

  • Google Shopping Ads to showcase your products directly within shopping results.
  • Performance Max Campaigns to automate cross-channel advertising and optimise for online purchases.
  • Dynamic Remarketing to reconnect with past visitors and encourage repeat purchases.

Lead generation objectives

Paid search is a powerful way to reach potential customers at the exact moment they're searching for the services or expertise you offer. Effective lead generation strategies can engage audiences throughout the buying journey, including:

  • Search campaigns targeting high-intent keywords to capture motivated prospects
  • Demand Gen campaigns designed to warm up audiences across YouTube, Gmail, and Discover.
  • Performance Max Campaigns to extend reach across Google's full network while optimising for lead actions like form submissions or calls.

Brand Awareness Objectives

For businesses focused on building a stronger brand presence, paid search can amplify visibility and lay the foundation for future sales or leads. Awareness-focused strategies include:

  • DemandGen Campaigns to introduce your brand across YouTube, Gmail, and Discover feeds.
  • YouTube Video Ads to tell your story and build emotional connection with key audiences.
  • Performance Max Campaigns to maximise reach across Google’s platforms while optimising for engagement signals.

Start with strategy. Start with Searcht.

Book a free 20-minute call or 20-minute audit to start improving your paid ads campaigns today.

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Monthly Ads budget

The Searcht process

1

Review

Get started with a free, no-obligation strategy call and account review with our Head of Strategy—to make sure Searcht is a good fit for your business. This includes:

A detailed review of your current Google Ads account (if active) to identify what’s working and what’s not.

Pinpointing areas for improvement and untapped potential to increase leads or conversions.

Ensuring your campaign objectives and business goals are clearly understood and measurable.

2

Strategy and planning

If it looks like Searcht might be a good fit for your business, we’ll tee up another chat to dive deeper into your strategy and explore how we can help you hit your targets. This will cover:

Defining your audience segments, buying intent signals, and keyword approach.

Recommending the right blend of campaign types (Search, Performance Max, Demand Gen, etc.) for your goals.

Outlining a phased approach to launch, scale, and optimise your campaigns.

3

Campaign setup

Once you accept your proposal, we’ll get straight to work with setting up your campaigns or adjusting your existing campaigns. This process may include:

Making sure every lead, enquiry, or action is being tracked properly.

Assembling audience segments from GA4 and leveraging any available customer lists to improve targeting precision.

Writing compelling ad copy, setting up targeting, and launching campaigns across the agreed channels.

4

Communication

As we manage your campaigns, we'll keep a clear line of communication open. This will allow us to keep you up-to-date on:

How your ads are performing and the ‘why’ behind any fluctuations in your paid search campaigns (and its impact on your business).

Transparent discussions on performance, learnings, and next steps.

Timely replies to questions or requests, so you're never left wondering.

5

Monitoring and reporting

Effective ad management requires continual monitoring, tweaking and testing. With Searcht, you’ll always know how your campaigns are performing via:

We review campaigns three times a week internally—browsing search term reports, checking for anomalies, and completing key maintenance tasks to ensure everything runs smoothly.

Transparent, comprehensive monthly reports (and meetings) that focus on meaningful metrics that lead to real results, like lower cost per conversion and higher ROAS.

Exploring the reasons behind each increase and decrease so you can make informed decisions, ensuring that each effort equals tangible growth for your business.

6

Continuous improvement and iteration

Searcht is invested in your success, leaving no stone unturned to get you better results. This can include:

Regular testing of ads, audiences, and landing pages to drive performance.

Adjusting spend dynamically to maximise ROI across campaigns.

Adapting your approach based on results, seasonality, or business changes.

Learn more about our paid search agency

To achieve strong results with paid search ads, it's smart to partner with an experienced agency. Success demands up-to-date platform knowledge, technical expertise, creative strategy, and ongoing optimisation—most of which require time and focus most brands don't have.

From our initial chat and account review to setup and ongoing support, we’ve got a clear, collaborative process that helps drive continual improvement. When you work with Searcht, your strategy is developed and managed by two Google Ads Consultants with 30+ years combined experience and plenty of skin in the game (and results) to prove it. And because we’re certified through the Google Partner Program, you can relax knowing that your account is in good hands.

A typical marketing agency provides strategies and tactics across a broad range of platforms, while specialised search agencies only focus on search—and the platforms that directly impact it. These days, more brands are choosing to partner with an experienced search agency so they can navigate the complexities of search, tap into deeper expertise and maximise ROAS.

Any agency can get you clicks. We plan to bring you business. Our goal is that every dollar you allocate turns into tangible results—like more qualified leads, lower cost per conversion and higher ROAS.

If you know your objectives and audience, are available for a weekly/fortnightly call and can invest at least $3K per month on ads, let’s chat! You can stop, start or pause our services at any time. However, we generally recommend a minimum of 6-months. By then, you should start seeing results from your initial strategy and implementation.

No worries. We understand the realities of marketing, like fluid targets and shifting budgets. Unlike bigger agencies that rescope for every change, Searcht takes a more flexible approach. We’ll always try to accommodate you within our monthly hours—responding quickly to achieve your objectives, even as they change.

On the blog: The latest search insights

What we’re telling clients now: SEO in the age of AI, zero-clicks and disruption

Every week brings a new headline about AI, zero-clicks, or disappearing traffic. The noise is relentless. But beneath it, there’s a clear signal: discovery is shifting, and brands that adapt early will keep being surfaced – even when no one’s clicking. At Searcht, we’re helping clients find that signal and act on it. Here’s what…

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AI Mode has landed in Australia: here’s what we know so far

Google’s AI Mode officially launched in Australia last week, bringing conversational search and generative summaries to local users. And while we’re still waiting on the Australian data, the early US studies are already showing how it reshapes user behaviour – and what that means for visibility, clicks, and brand perception. This isn’t just another interface…

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